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7 Best Harry Potter Stores in London

Are you a fan of the Harry Potter universe? In London there are plenty of stores about the saga of the young wizard where you can buy a nice souvenir.

Isabel Catalán

Isabel Catalán

8 min read

7 Best Harry Potter Stores in London

Harry Potter objects | Shayna Douglas

After taking one of the best Harry Potter tours in London, there's no better way to end this magical adventure than by visiting the Harry Potter stores in the city, where you can buy that Harry Potter souvenir you've been dreaming about for so long to add to your collection. Take note because there are plenty of them!

1. Harry Potter Shop at Platform 9 3/4, the Kings Cross Station Shop

Platform 9 3/4 Shop| ©Karen Roe
Platform 9 3/4 Shop| ©Karen Roe

This Harry Potter store in London is located in an unbeatable location, next to the famous Platform 9 and ¾ of Kings Cross Station, so if you forgot to pack your wand or potions book in your backpack, before catching the Hogwarts Express you can always pop into the Kings Cross store to buy it quickly.

The idea of opening one of the Harry Potter stores in London next to platform 9 and ¾ of Kings Cross station was born from the large number of visitors who came here to see one of the London locations featured in the films. Every day, thousands of people make their way here in search of this famous magic wall.

The Harry Potter trolley belongs to the store and its employees organize the queue so that you can take a picture pushing it to enter the platform. They put a Hogwarts scarf on you and throw it in the air to add a sense of reality to the moment. You can then buy that professional style photo in the store but you can also take your own photo with the free trolley.

The interior design of the Harry Potter store in Kings Cross is inspired by Ollivander's store featured in the novels - the decor is the best!

As for the products sold, in addition to the typical merchandising pieces such as scarves, t-shirts, key chains or mugs, this store also has an exclusive collection created for it that you will not find in any of the other Harry Potter stores in London. All the more reason to come here!

  • Address: Euston Rd, London N1 9AL, United Kingdom.
  • How to get there: By tube, Circle, Northern, Piccadilly and Victoria lines.

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2. House of Minalima, an art gallery with a magic store

Entrance House of Minalima| ©Street Sensation!
Entrance House of Minalima| ©Street Sensation!

In Soho you will find another of the coolest Harry Potter stores in London known as House of Minalima. It is an art gallery specializing in graphic design whose main exhibition focuses on the magical universe of Hogwarts.

The artists Eduardo Lima and Miraphora Mira worked on the films of the saga and were responsible for the design of many of the elements that appeared on the big screen, such as the 'Weasley's Sorceries', the covers of the 'Daily Prophet' or the chocolate frogs, among others.

I recommend you to visit House of Minalima on a weekday to take a closer look at the free exhibition about Harry Potter (on weekends it is usually crowded) and then take advantage of the visit to buy a unique souvenir designed by these artists about the magical universe of the young wizard that is more of a collector's type, such as unpublished illustrations, lithographs, cards or special editions of the books, among other products.

In any case, in this store you can also find the typical merchandising of the saga such as posters, key chains, magnets, etc.

  • Address: 157 Wardour St, London W1F 8WQ, UK
  • How to get there: By subway, Piccadilly Circus station, Bakerloo and Piccadilly lines.

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3. House of Spells, the store specializing in fantasy souvenirs

Visiting the House of Spells in London| ©ChinaTown
Visiting the House of Spells in London| ©ChinaTown

Also in Soho you can visit another of the most fascinating Harry Potter stores in London: House of Spells.

Its decoration and atmosphere is very much in line with the stores that appear in the wizard's movies, so entering it seems as if you were in one of the famous Diagon Alley. It's amazing!

As for the products sold in House of Spells you can find all kinds of things related to the Harry Potter universe (wands, magic books, uniforms, figurines of the characters, candy, toys and a long etcetera) but also about other fantasy sagas such as 'Game of Thrones', 'Frozen', 'Star Wars' or 'The Lord of the Rings', among many others.

If you love collecting objects about your favorite books and movies, you should definitely drop by House of Spells, where you will spend hours between one thing and another! You will find it just a few minutes walk from Leicester Square subway station.

  • Address: 69-71 Charing Cross Rd, London WC2H 0NE, United Kingdom
  • How to get there: By tube, Leicester Square station, Northern and Piccadilly lines.

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4. The Official Harry Potter Store in London, the cherry on top of a visit to Warner Bros Studios

Visiting the official store| ©LovindLondon
Visiting the official store| ©LovindLondon

One of the most fun experiences you can have in London as a Potterhead is a trip to the Harry Potter Studios Park just outside the city - it's amazing!

During the visit to the Warner Bros. studios you can enter several different stores where you can buy some souvenirs related to the wizarding world:

  • The Studio Shop: where you'll see personalized t-shirts, Hogwarts scarves and uniforms, wand replicas, Quidditch flags or stuffed animals, among other things.
  • The Forbidden Forest Shop: where you can buy products related to this mysterious place in Hogwarts and the creepy creatures that inhabited it.
  • The Railway Shop: where I advise you to buy some magical treats such as chocolate frogs, licorice wands or peppermint toads to eat on the way back to London.

Visiting the official Harry Potter Studios Park stores is part of the experience in itself. They are perfectly set and you can find a lot of very original products that are not available in other stores.

For example, in addition to the typical Harry Potter merchandising, the official Warner Bros. Studios store also sells beautiful artwork and exclusive editions for those collectors looking for a more special and unique souvenir.

In my opinion it is a fabulous store to expand your Harry Potter collection and buy some gifts given the wide variety of pieces they have. However, to access this place it is essential to have a ticket to the Harry Potter Studios Park and if you do not plan the tour well in advance it is not easy to acquire them because the demand is very high and tickets end up flying like Hedwig.

In the post Harry Potter Studios Park tickets in London I tell you where and how to buy tickets for the park and if they are still sold out, in the post Harry Potter tickets resale in London I explain what you can do to get official tickets to the attraction with all the guarantees.

  • Address: Studio Tour Dr, Leavesden, Watford WD25 7LR, United Kingdom.
  • How to get there: By train, Watford Junction station.

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5. Harry Potter Primark in London

Harry Potter's Primark in London| ©Francisca
Harry Potter's Primark in London| ©Francisca

Although in almost every Primark in the world you will find a small section dedicated to the Harry Potter universe, the one on Oxford Street has become one of the unofficial stores about this saga in the world.

Unlike other shopping centers of the company, the Oxford Street Primark has a huge section full of products about the novels of J.K. Rowling and you can find there almost everything you want. From slippers, plushies and backpacks, to stationery, household products and Hogwarts-inspired clothing.

Primark is probably one of the Harry Potter stores in London where you can buy souvenirs at very cheap prices. The downside is that as it is not an official supplier, some of the product designs are a little rough around the edges, but who cares about that when you can take those cool Gryffindor pajamas home with you for so little money?

  • Address: 14-28 Oxford St, London W1D 1AU, UK
  • How to get there: By tube, Tottenham Court Road station, Central and Northern lines.

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6. Hamleys toy shop

Hamleys, London's famous toy store| ©Sheep purple
Hamleys, London's famous toy store| ©Sheep purple

This toy store located in Regent's Street is an institution in the city as it is one of the oldest with a whopping 250 years old. A multi-storey store where you can admire thousands of toys and an exclusive area dedicated to the Harry Potter saga, you will love Hamleys so much that you won't want to leave!

I recommend that you take a walk around the entire toy store, as there are very curious items, but especially the section dedicated to the young wizard as on the shelves there are exposed a lot of things that will tempt you.

From the glasses and the wand of the main character, the golden snitch, Tom Riddle's diary or the Marauder's map to board games, mugs, stuffed animals or key chains inspired by Hogwarts.

Whether it is because it is one of the oldest toy stores in the city or because you are a big fan of the Harry Potter saga, the Hamleys store is always worth a visit. Especially if you travel to London with your family because the kids will have a great time in such a big toy store, a plan that they will enjoy a lot!

  • Address: 188-196 Regent St., London W1B 5BT, UK
  • How to get there: By tube, Piccadilly Circus station, Bakerloo and Piccadilly lines.

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7. The Lego toy store

Harry Potter Clock in Lego Store| ©Ayleen Dority
Harry Potter Clock in Lego Store| ©Ayleen Dority

The Lego Store in Leicester Square, the largest in the world, is a must in a list of Harry Potter stores in London!

Just to admire the Lego constructions in the store is worth the visit, but they also have a large section dedicated to the magical universe created by the writer J.K. Rowling with the brand's own touch.

Besides being able to buy the castle and the Hogwarts Express, Hagrid's hut, Diagon Alley or the Astronomy Tower among other toys that belong to the Harry Potter collection, you can also see replicas of some of the most emblematic tourist attractions in London as the typical red phone booth, Big Ben or a subway car.

You'll be hard pressed to take just one toy away from here because they're all pretty cool!

  • Address: 3 Swiss Ct, London W1D 6AP, United Kingdom
  • How to get there: By tube, Leicester Square station, Northern and Piccadilly lines.

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